Rapper will.i.am. Is Now Selling Smart Masks

Rachel Guttman
//
4/7/2021

Black Eyed Peas member, will.i.am., has recently announced his partnership with Honeywell (the designer behind Elon Musk’s SpaceX suits) in order to launch his XUPERMASK. The collaborative project is a huge statement in the high-end tech industry and each mask is being sold for $299.

Your purchase of a XUPERMASK will come with a carrying case, three months’ worth of filters, a charging cord, and various ear tips for a custom-feel fit. The design also features dual three-speed fans, and a type of mechanical air filter called HEPA filters. In addition, the masks feature Bluetooth connectivity, adjustable straps, and LED lights. They also have noise cancelling capabilities and microphones incorporated. In order to charge the mask, there is a magnetic earbud docking system, which after acquiring a full charge, the masks' battery life lasts up to seven hours.

Over the years, will.i.am. has been involved with many different technology projects - his most famous investments include those with Beats and Tesla. He even started his own company, I Am+, which is focused on producing various technological products, with this XUPERMASK endeavor further aligning with his passion. Although the XUPERMASK is not yet cleared by the FDA, it has been authorized to be utilized for emergencies by the public and healthcare professionals. The XUPERMASK is now available for purchase at xupermask.com.

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